Spilling coffee on keyboard
Arguing about fonts
Discovering a bug
Stack Overflow saves us
Client says 'make it pop'
Designer cries softly
Deploying on Friday
Welcome to the chaos

We rebuilt My Intellect App — a modern, intuitive mobile experience that makes learning on the go effortless while staying true to the spirit of Intellect. Our goal was to make the app stable, fast, and enjoyable to use, so students can focus on the lesson, not the interface.

Client

My Intellect App

Industry

Education/Language Learning

Intellect is one of Bulgaria's most established language schools, with innovative teaching methods and a rich selection of courses for all ages. The app was created as a digital companion for students to access lessons, track progress, and continue learning anywhere.

Metrics

After the redesign and optimization, My Intellect App saw significant growth in key metrics — because when the platform is reliable, users stay and learn.

0%

faster loading

0%

growth in app downloads

0%

growth in average time spent in app

0%

more lesson attendance

The Problem
A great idea held back by poor execution

The first version of the app had clear potential, but the real experience was hindered by usability and stability issues. Instead of supporting learning, the app often created friction.

Frequent bugs

Crashes and errors interrupted sessions and created a sense of unreliability.

Outdated design

The visual identity didn't reflect Intellect's modern brand and failed to inspire confidence.

Difficult navigation

Key features were hidden behind complex menus and unnecessary steps.

Low engagement

Frustration led to short sessions and abandonment of the app.

The Solution
Simplicity. Stability. A new experience

We focused on a product that is human, modern, and resilient — with clear paths, less cognitive load, and stable performance across all devices.

Full UX/UI redesign

A new structure and visual system that makes usage feel natural and intuitive.

Performance optimization

Refactoring and optimizations for stability and compatibility on iOS and Android.

Intuitive navigation

We shortened the path to key screens and reduced the steps required for core actions.

Iterative QA process

Iterative testing and launch support to ensure long-term reliability.

My Intellect App
Discovery
Discoveries for an app that supports learning

We started with a detailed audit of the existing app and analysis of user feedback. We mapped user journeys, identified critical pain points, and tested prototypes to validate improved flows and visual hierarchy before implementation.

Key findings:

Instability and frequent errors interrupt learning and reduce engagement.

Navigation hides key features and increases the number of steps.

A more modern visual system is needed to convey confidence and clarity.

Елена Петкова — User Persona
Иван Георгиев — User Persona
User Engagement
Learning becomes easy when everything is in its place

We built My Intellect App as an organized, predictable, and "light" experience where users don't have to think about how to reach what matters — it's simply there. The main focus was clear orientation and a sense of control: what's past, what's ahead, and where I am in my learning.

The result is an interface that supports the rhythm of learning — fast for daily sessions, clear enough for new users, and stable enough to rely on every day.

My Intellect AppIntellect splash screenOnboarding screenDiscounts screen
Solving Tests

In MyIntellect, users can solve tests directly in the app and receive clear feedback on their performance. The interface is organized so that tests are easy to find and start, and results are visible and trackable over time.

This way, the app not only simplifies knowledge checks but also enables consistent progress tracking through result history and current achievements.

Test question and test list screens
Test completed screenTest review screenTest details screen
Tracking Attendance
Past and upcoming lessons in one place

The app gathers all attendance information on one screen — both past and upcoming lessons. Users can quickly see what has already been completed and what's next, with key details like date, time, and status. This way, the app supports planning and consistency in learning.

My Intellect attendance tracking
My Intellect UI Design

Turning Vision Into Voltage

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